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Viewing CRM as Change Management: A Best Practices Guide

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"Viewing CRM as Change Management: A Best Practices Guide"

This white paper provides some best practices for identifying the right people and processes integral to managing organizational change.

A culture of customer engagement is a hallmark of organizations with high Customer Relationship Quotients.

Download this complimentary white paper to learn best practices around building a culture of customer engagement and managing the changes that come along with a customer-focused business transformation.


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