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"Double Digit Growth Sales Documentary: More Sales. More Growth"

Why do some mid-sized industrial businesses struggle to achieve double-digit growth?

To answer this question, industrial business sales design and marketing expert, Justin Roff-Marsh, takes us on a journey, back to the 1950s to contrast the design of two organizations' front-of-house.

Prince Castle (where Ray Kroc sold milkshake machines) had a traditional sales model—where the salesperson was the organization's customer interface. But, not so, at Xerox. Xerox's revolutionary pay-per-print proposition introduced a new relationship between the customer, the Sales department and Operations.

Justin argues that, today, most transactions closely resemble Xerox's pay-per-print proposition—but most sales departments continue to emulate the Prince Castle sales model. This is what prevents mid-size, industrial organizations from generating double-digit growth.

Watch the sales documentary and get a printed copy of the award winning sales book, The Machine, free. This book is normally only available to buy on Amazon.

Sales Documentary video highlights include:

• How to Achieve Double Digit Growth and Become the Acquirer
• Unlocking Double-Digit Growth: Lessons from Ray Kroc and Xerox Corporation from the 1950's
• Unlocking Salespeople's Potential: Strategies for Driving Growth
• Unlocking Revenue Growth: The Key to Sales and Operations Alignment
• Captivating Cold Calling Tips: Boost Your Sales and Crush the Competition
• The Future of Sales in a Digital World: How to Adapt and Succeed
• Unlocking Incremental Growth: How Operations Drive Customer Spend in Existing Categories

Offered Free by: Sales Process Engineering: Ballistix
See All Resources from: Sales Process Engineering: Ballistix